Trust Issues
A business and marketing podcast discussing the power of trust in shaping customer experiences. At FourForty we believe that most business problems suddenly become a lot easier to solve once you realise that trust (or the lack of it) often lies at the heart of the matter. Trust is not just a question of integrity - few businesses would survive long if they routinely ripped off their customers. More often it stems from more mundane issues - of which you may not even be aware.
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Episodes
Friday Feb 19, 2021
Friday Feb 19, 2021
How does a company in an industry synonymous with being untrustworthy manage to achieve astonishing customer and employee satisfaction and advocacy?
To find out we spoke with Simon Leadbetter, Chief Marketing Officer at Keller Williams UK.
We also discuss what form trust needs to take in the property sector, whether the industry’s reputation is now changing, and the importance of ‘internal’ trust.
We also uncover some useful tips on how to sell your house.